/* ==========================================================================
   NINE16 — production landing styles
   Brand: red #C8242B / dark-red #A81C24 / cream #FFF8E9 / ink #1A0C0D
   ========================================================================== */

/* ---- Self-hosted fonts (subset latin, font-display: swap) ---------------- */
@font-face{
  font-family:'Archivo Black';
  font-style:normal;font-weight:400;font-display:swap;
  src:url('../fonts/archivo-black-latin.woff2') format('woff2');
}
@font-face{
  font-family:'Archivo';
  font-style:normal;font-weight:400 800;font-display:swap;
  src:url('../fonts/archivo-latin.woff2') format('woff2');
}
@font-face{
  font-family:'JetBrains Mono';
  font-style:normal;font-weight:400 600;font-display:swap;
  src:url('../fonts/jetbrains-mono-latin.woff2') format('woff2');
}

:root{
  --red:#C8242B; --red-d:#A81C24; --red-dd:#7d151b;
  --cream:#FFF8E9; --cream-d:#f0e6cf;
  --ink:#1a0c0d; --gray:rgba(255,248,233,.62); --line:rgba(255,248,233,.16);
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{background:var(--cream);color:var(--ink);font-family:'Archivo',sans-serif;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;display:block}
.wrap{max-width:1200px;margin:0 auto;padding:0 28px}
h1,h2,h3,.display{font-family:'Archivo Black',sans-serif;letter-spacing:-.02em;line-height:.98}
.mono{font-family:'JetBrains Mono',monospace}
a{color:inherit;text-decoration:none}

/* Accessibility: visible focus + skip link */
:focus-visible{outline:3px solid var(--ink);outline-offset:3px;border-radius:4px}
.hero :focus-visible,.orwell :focus-visible,.cmp :focus-visible,.cta :focus-visible,.stats :focus-visible,footer :focus-visible{outline-color:var(--cream)}
.skip{position:absolute;left:-9999px;top:0;z-index:200;background:var(--cream);color:var(--red);
  padding:12px 20px;border-radius:0 0 10px 0;font-weight:800}
.skip:focus{left:0}
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);border:0}

/* ---- NAV ----------------------------------------------------------------- */
nav{position:sticky;top:0;z-index:60;background:var(--red);border-bottom:1px solid var(--red-d)}
.nav-in{max-width:1200px;margin:0 auto;padding:14px 28px;display:flex;align-items:center;justify-content:space-between}
.nav-logo{display:flex;align-items:center;gap:10px}
.nav-logo img{height:26px;width:auto;display:block}
.nav-links{display:flex;gap:30px;align-items:center}
.nav-links a:not(.btn){color:var(--cream);font-size:14px;font-weight:600;opacity:.85;transition:opacity .2s}
.nav-links a:not(.btn):hover{opacity:1}
.btn{display:inline-block;background:var(--cream);color:var(--red);font-weight:800;font-size:14px;padding:12px 22px;border-radius:100px;transition:transform .15s, background .2s;border:2px solid var(--cream);cursor:pointer}
.btn:hover{transform:translateY(-2px)}
.btn-lg{font-size:16px;padding:16px 30px}
.btn-ghost{background:transparent;color:var(--cream);border:2px solid var(--cream)}
.btn-ghost:hover{background:var(--cream);color:var(--red)}
.btn-red{background:var(--red);color:var(--cream);border:2px solid var(--red)}
.btn-red:hover{background:var(--red-d);border-color:var(--red-d)}

/* Burger */
.burger{display:none;flex-direction:column;justify-content:center;gap:5px;width:44px;height:44px;
  background:transparent;border:0;cursor:pointer;padding:10px;border-radius:8px}
.burger span{display:block;height:2.5px;width:100%;background:var(--cream);border-radius:2px;transition:transform .28s ease, opacity .2s ease}
body.menu-open .burger span:nth-child(1){transform:translateY(7.5px) rotate(45deg)}
body.menu-open .burger span:nth-child(2){opacity:0}
body.menu-open .burger span:nth-child(3){transform:translateY(-7.5px) rotate(-45deg)}

/* Mobile menu panel */
.mobile-menu{position:fixed;inset:0 0 0 auto;width:min(320px,82vw);background:var(--red);
  z-index:55;transform:translateX(100%);transition:transform .3s cubic-bezier(.4,0,.2,1);
  padding:88px 30px 40px;display:flex;flex-direction:column;gap:6px;box-shadow:-20px 0 60px rgba(0,0,0,.3);
  visibility:hidden}
body.menu-open .mobile-menu{transform:translateX(0);visibility:visible}
.mobile-menu a:not(.btn){color:var(--cream);font-family:'Archivo Black';font-size:26px;padding:14px 0;
  border-bottom:1px solid var(--red-d)}
.mobile-menu .btn{margin-top:20px;text-align:center;font-size:17px}
.menu-overlay{position:fixed;inset:0;background:rgba(26,12,13,.5);z-index:54;opacity:0;
  visibility:hidden;transition:opacity .3s}
body.menu-open .menu-overlay{opacity:1;visibility:visible}

@media(max-width:760px){
  .nav-links a:not(.btn),.nav-links .btn{display:none}
  .burger{display:flex}
}

/* ---- HERO ---------------------------------------------------------------- */
.hero{background:var(--red);color:var(--cream);padding:90px 0 100px;position:relative;overflow:hidden}
.hero-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:40px;align-items:center}
.eyebrow{font-family:'JetBrains Mono';font-size:12px;letter-spacing:.22em;text-transform:uppercase;color:var(--cream);opacity:.7;margin-bottom:22px;display:flex;align-items:center;gap:12px}
.eyebrow::before{content:"";width:32px;height:1px;background:var(--cream);opacity:.5}
.hero h1{font-size:clamp(42px,6.4vw,86px);color:var(--cream)}
.hero h1 .out{-webkit-text-stroke:2px var(--cream);color:transparent}
.hero-sub{margin-top:28px;font-size:clamp(16px,1.7vw,20px);color:var(--cream);opacity:.82;max-width:52ch;line-height:1.5;font-weight:500}
.hero-cta{margin-top:38px;display:flex;gap:14px;flex-wrap:wrap}
.hero-logo-col{display:flex;justify-content:center;align-items:center}
.hero-logo-col img{width:min(120px,45%);height:auto;filter:drop-shadow(0 12px 30px rgba(0,0,0,.28))}
/* Hero showreel tile — poster + play button, opens the lightbox on click */
.hero-video{position:relative;display:block;padding:0;border:0;cursor:pointer;background:rgba(0,0,0,.18);
  width:min(290px,78%);aspect-ratio:9/16;border-radius:20px;overflow:hidden;
  box-shadow:0 26px 60px rgba(0,0,0,.38);transition:transform .25s ease, box-shadow .25s ease}
.hero-video:hover{transform:translateY(-5px);box-shadow:0 34px 74px rgba(0,0,0,.44)}
.hero-video img{width:100%!important;height:100%;object-fit:cover;display:block;filter:none}
.hero-video-play{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);
  width:68px;height:68px;border-radius:50%;background:var(--cream);
  display:flex;align-items:center;justify-content:center;
  box-shadow:0 10px 30px rgba(0,0,0,.4);transition:transform .2s ease}
.hero-video:hover .hero-video-play{transform:translate(-50%,-50%) scale(1.06)}
.hero-video-play::after{content:"";border-left:21px solid var(--red);
  border-top:13px solid transparent;border-bottom:13px solid transparent;margin-left:6px}
@media(max-width:860px){.hero-grid{grid-template-columns:1fr}.hero-logo-col{order:0;margin-top:34px}.hero-logo-col img{width:90px}.hero-video{width:min(240px,68%)}.hero-video img{width:100%!important}}

/* ---- MARQUEE ------------------------------------------------------------- */
.marquee{background:var(--ink);color:var(--cream);overflow:hidden;padding:15px 0;border-top:1px solid var(--red-d)}
.mtrack{display:flex;gap:30px;white-space:nowrap;width:max-content;animation:scroll 40s linear infinite}
.mtrack span{font-family:'JetBrains Mono';font-size:12px;letter-spacing:.14em;text-transform:uppercase;opacity:.85}
.mtrack i{color:var(--red);font-style:normal;font-weight:700}
@keyframes scroll{from{transform:translateX(0)}to{transform:translateX(-50%)}}
@media(prefers-reduced-motion:reduce){.mtrack{animation:none;white-space:normal;flex-wrap:wrap;width:auto}}

/* ---- SECTION SHELL ------------------------------------------------------- */
section{padding:96px 0}
.kick{font-family:'JetBrains Mono';font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--red);font-weight:600;margin-bottom:16px}
.sec-h{font-size:clamp(30px,4.4vw,54px);max-width:16ch}
.sec-sub{margin-top:20px;font-size:18px;color:rgba(26,12,13,.66);max-width:60ch;line-height:1.55;font-weight:500}

/* ---- STATS --------------------------------------------------------------- */
.stats{background:var(--ink);color:var(--cream)}
.stats-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:30px}
.stat .n{font-family:'Archivo Black';font-size:clamp(34px,4vw,52px);color:var(--red);line-height:1}
.stat .n .c{color:var(--cream)}
.stat .d{margin-top:12px;font-size:13.5px;color:var(--cream);opacity:.72;line-height:1.5}
@media(max-width:860px){.stats-grid{grid-template-columns:1fr 1fr;gap:34px}}

/* ---- SERVICES ------------------------------------------------------------ */
.svc{border-top:1px solid rgba(26,12,13,.14);padding:66px 0;display:grid;grid-template-columns:.9fr 1.1fr;gap:50px;align-items:start}
.svc:first-of-type{border-top:none}
.svc-num{font-family:'JetBrains Mono';font-size:13px;color:var(--red);font-weight:600;letter-spacing:.1em}
.svc h3{font-size:clamp(26px,3.4vw,40px);margin:14px 0 18px}
.svc-tag{font-size:17px;color:var(--red);font-weight:700;margin-bottom:16px}
.svc p{font-size:15.5px;color:rgba(26,12,13,.7);line-height:1.62;font-weight:500}
.svc ul{list-style:none;margin-top:20px;display:flex;flex-direction:column;gap:11px}
.svc li{font-size:14.5px;color:rgba(26,12,13,.8);padding-left:26px;position:relative;font-weight:500}
.svc li::before{content:"";position:absolute;left:0;top:7px;width:10px;height:10px;background:var(--red);border-radius:2px}
.svc-visual{aspect-ratio:9/16;max-width:290px;width:100%;border:2px dashed rgba(26,12,13,.28);border-radius:16px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:8px;background:rgba(26,12,13,.03);margin-left:auto;overflow:hidden;position:relative}
.svc-visual video,.svc-visual img{width:100%;height:100%;object-fit:cover;border-radius:14px}
.svc-visual.has-media{border:none;background:transparent;gap:0}
.svc-visual .ph-ico{width:54px;height:54px;border-radius:50%;border:2px solid rgba(26,12,13,.3);display:flex;align-items:center;justify-content:center}
.svc-visual .ph-ico::after{content:"";border-left:14px solid rgba(26,12,13,.4);border-top:9px solid transparent;border-bottom:9px solid transparent;margin-left:4px}
.svc-visual .ph-t{font-family:'JetBrains Mono';font-size:11px;letter-spacing:.12em;color:rgba(26,12,13,.42);text-transform:uppercase}
.industry{margin-top:22px;border-left:3px solid var(--red);background:rgba(200,36,43,.05);border-radius:0 10px 10px 0;padding:14px 18px}
.industry .il{font-family:'JetBrains Mono';font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--red);font-weight:600;margin-bottom:6px}
.industry p{font-size:13.5px;color:rgba(26,12,13,.78);line-height:1.55;margin:0;font-weight:500}
.industry p b{color:var(--ink)}
@media(max-width:860px){.svc{grid-template-columns:1fr;gap:28px}.svc-visual{margin:0 auto}}

/* ---- AMPLIFICATION ------------------------------------------------------- */
.orwell{background:var(--red);color:var(--cream)}
.orwell .kick{color:var(--cream);opacity:.7}
.orwell .sec-h{color:var(--cream)}
.orwell .sec-sub{color:var(--cream);opacity:.8}
.orwell-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:48px}
.ocard{background:rgba(255,248,233,.07);border:1px solid rgba(255,248,233,.18);border-radius:16px;padding:30px}
.ocard .on{font-family:'Archivo Black';font-size:40px;color:var(--cream);line-height:1}
.ocard .od{margin-top:14px;font-size:14px;color:var(--cream);opacity:.78;line-height:1.55}
.obanner{margin-top:24px;background:var(--cream);color:var(--ink);border-radius:16px;padding:26px 30px;font-size:16px;line-height:1.6;font-weight:600}
.obanner b{color:var(--red)}
@media(max-width:860px){.orwell-grid{grid-template-columns:1fr}}

/* ---- CASES / REEL -------------------------------------------------------- */
.cases-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:44px}
.case-ph{aspect-ratio:4/5;border:2px dashed rgba(26,12,13,.26);border-radius:16px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:10px;background:rgba(26,12,13,.03);text-align:center;padding:20px}
.case-ph .ct{font-family:'JetBrains Mono';font-size:11px;letter-spacing:.12em;color:rgba(26,12,13,.44);text-transform:uppercase}
.case-ph .cd{font-size:13px;color:rgba(26,12,13,.4);max-width:24ch;line-height:1.5}
/* Proof block — humorous "under construction" placeholder */
.cases-soon{margin-top:44px;border:2px dashed rgba(26,12,13,.28);border-radius:18px;background:rgba(200,36,43,.04);
  padding:48px 30px;text-align:center;display:flex;flex-direction:column;align-items:center;gap:12px}
.cases-soon .cs-emoji{font-size:44px;line-height:1}
.cases-soon .cs-h{font-family:'Archivo Black';font-size:clamp(22px,3vw,30px);color:var(--ink)}
.cases-soon .cs-p{font-size:15px;color:rgba(26,12,13,.62);max-width:56ch;line-height:1.6;font-weight:500}
.reel-grid{display:grid;grid-template-columns:repeat(6,1fr);gap:14px;margin-top:44px}
.reel-ph{aspect-ratio:9/16;border:1px solid rgba(26,12,13,.2);border-radius:12px;background:rgba(26,12,13,.03);display:flex;align-items:center;justify-content:center;overflow:hidden;position:relative}
.reel-ph video,.reel-ph img{width:100%;height:100%;object-fit:cover}
.reel-ph .p{width:40px;height:40px;border-radius:50%;border:1.5px solid rgba(26,12,13,.3);display:flex;align-items:center;justify-content:center}
.reel-ph .p::after{content:"";border-left:11px solid rgba(26,12,13,.38);border-top:7px solid transparent;border-bottom:7px solid transparent;margin-left:3px}
.reel-soon{flex-direction:column;gap:12px;padding:14px}
.reel-soon .soon-t{font-family:'JetBrains Mono';font-size:11px;letter-spacing:.06em;line-height:1.4;
  text-transform:uppercase;color:rgba(26,12,13,.42);text-align:center}
/* Click-to-play reel tile (poster + play button) */
.reel-play{cursor:pointer;border:1px solid rgba(26,12,13,.2);padding:0;background-color:var(--ink);
  background-size:cover;background-position:center;transition:transform .2s}
.reel-play:hover{transform:translateY(-3px)}
.reel-play .p{width:52px;height:52px;border:0;background:rgba(255,248,233,.92);box-shadow:0 6px 20px rgba(0,0,0,.35)}
.reel-play .p::after{border-left:16px solid var(--red);border-top:10px solid transparent;border-bottom:10px solid transparent;margin-left:4px}
@media(max-width:860px){.cases-grid{grid-template-columns:1fr}.reel-grid{grid-template-columns:repeat(3,1fr)}}

/* LIGHTBOX (video popup) */
.lightbox{position:fixed;inset:0;z-index:100;display:flex;align-items:center;justify-content:center;
  background:rgba(12,5,6,.9);opacity:0;visibility:hidden;transition:opacity .25s;padding:24px}
.lightbox.open{opacity:1;visibility:visible}
.lb-stage{width:min(420px,92vw);aspect-ratio:9/16;max-height:88vh;background:#000;border-radius:16px;
  overflow:hidden;box-shadow:0 30px 80px rgba(0,0,0,.5);position:relative}
.lb-stage video,.lb-stage iframe{width:100%;height:100%;border:0;display:block;object-fit:cover}
.lb-close{position:absolute;top:18px;right:22px;width:46px;height:46px;border-radius:50%;border:0;cursor:pointer;
  background:rgba(255,248,233,.14);color:var(--cream);font-size:26px;line-height:1;transition:background .2s}
.lb-close:hover{background:rgba(255,248,233,.28)}
@media(max-width:520px){.lb-close{top:10px;right:12px}}

/* ---- COMPARE ------------------------------------------------------------- */
.cmp{background:var(--ink);color:var(--cream)}
.cmp .kick{color:var(--red)}
.cmp .sec-h{color:var(--cream)}
.cmp-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:46px}
.cmp-col{border:1px solid rgba(255,248,233,.16);border-radius:16px;padding:28px;background:rgba(255,248,233,.04)}
.cmp-col.us{background:var(--red);border-color:var(--red)}
.cmp-col h4{font-family:'Archivo Black';font-size:19px;color:var(--cream);margin-bottom:20px;line-height:1.15}
.cmp-col .row{display:flex;gap:11px;align-items:flex-start;margin-bottom:15px;font-size:13.5px;color:var(--cream);opacity:.82;line-height:1.45}
.cmp-col.us .row{opacity:1;font-weight:600}
.cmp-col .mk{flex-shrink:0;font-weight:700;color:var(--red)}
.cmp-col.us .mk{color:var(--cream)}
.cmp-col .mk.x{opacity:.5}
@media(max-width:860px){.cmp-grid{grid-template-columns:1fr}}

/* ---- PROCESS ------------------------------------------------------------- */
.proc-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;margin-top:46px}
.pstep{border:1px solid rgba(26,12,13,.16);border-radius:16px;padding:26px;background:var(--cream)}
.pstep .pn{font-family:'Archivo Black';font-size:30px;color:var(--red);margin-bottom:14px}
.pstep h4{font-size:16px;margin-bottom:9px}
.pstep p{font-size:13px;color:rgba(26,12,13,.66);line-height:1.55;font-weight:500}
@media(max-width:860px){.proc-grid{grid-template-columns:1fr 1fr}}
@media(max-width:520px){.proc-grid{grid-template-columns:1fr}}

/* ---- FAQ ----------------------------------------------------------------- */
.faq-item{border-bottom:1px solid rgba(26,12,13,.16)}
.faq-q{width:100%;text-align:left;background:none;border:none;cursor:pointer;padding:24px 0;display:flex;justify-content:space-between;align-items:center;gap:20px;font-family:'Archivo';font-weight:700;font-size:18px;color:var(--ink)}
.faq-q .ic{flex-shrink:0;width:26px;height:26px;position:relative}
.faq-q .ic::before,.faq-q .ic::after{content:"";position:absolute;background:var(--red);border-radius:2px;top:50%;left:50%;transform:translate(-50%,-50%)}
.faq-q .ic::before{width:16px;height:2.5px}
.faq-q .ic::after{width:2.5px;height:16px;transition:transform .25s}
.faq-item.open .ic::after{transform:translate(-50%,-50%) scaleY(0)}
.faq-a{max-height:0;overflow:hidden;transition:max-height .3s ease}
.faq-a p{padding:0 0 24px;font-size:15px;color:rgba(26,12,13,.7);line-height:1.6;max-width:70ch;font-weight:500}

/* ---- CTA ----------------------------------------------------------------- */
.cta{background:var(--red);color:var(--cream);text-align:center}
.cta h2{font-size:clamp(34px,5vw,64px);color:var(--cream);max-width:16ch;margin:0 auto}
.cta p{margin:24px auto 0;font-size:18px;color:var(--cream);opacity:.82;max-width:54ch;line-height:1.55;font-weight:500}
.cta .btn-wrap{margin-top:40px;display:flex;gap:14px;justify-content:center;flex-wrap:wrap}
.cta .btn-primary-cta{background:var(--cream);color:var(--red);font-size:19px;padding:20px 44px;box-shadow:0 14px 40px rgba(0,0,0,.22)}
.cta-alt{margin-top:26px;display:flex;align-items:center;justify-content:center;gap:12px;flex-wrap:wrap;font-size:14px}
.cta-alt span{color:var(--cream);opacity:.6}
.cta-alt a{color:var(--cream);font-weight:700;border-bottom:1px solid rgba(255,248,233,.4);padding-bottom:1px}
.cta-alt a:hover{opacity:.85}
.cta-alt i{color:var(--cream);opacity:.35;font-style:normal}

/* ---- FOOTER -------------------------------------------------------------- */
footer{background:var(--ink);color:var(--cream);padding:40px 0}
.foot-in{display:flex;justify-content:space-between;align-items:center;gap:20px;flex-wrap:wrap}
.foot-logo{display:flex;align-items:center;gap:10px}
.foot-logo img{height:34px}
.foot-logo .t{font-size:13px;opacity:.6}
.foot-links{display:flex;gap:22px;font-size:14px}
.foot-links a{opacity:.7;transition:opacity .2s}
.foot-links a:hover{opacity:1}